FOR IMMEDIATE RELEASE    30 September 2022

THE ARTS & CULTURE TRUST (ACT) ANNOUNCES THE FINAL OUTCOMES FOR THE ACT THUTHUKISANI PROGRAMME CYCLE 2, PROUDLY SUPPORTED BY NEDBANK

{Thuthukisani is a call to action taken from the Zulu word Thuthukisa (verb) meaning develop}

The Arts & Culture Trust (ACT) Thuthukisani Programme Cycle 2, supported by Nedbank, is exclusively for artists from the Eastern Cape, Northern Cape, and KwaZulu-Natal. The 21 qualifying applicants recently completed entrepreneurial training, development, and one-on-one mentorship sessions with industry specialists, and then pitched their projects for the opportunity to be selected to receive a cash investment and ongoing mentorship throughout the implementation stage of their projects.

 

The selected art projects from the 3 provinces that are managed by arts practitioners or registered arts business owners that illustrated viability, merit, and suitability for financial investment are: Kanda Kul Concepts (music company) by Ntlantla Sphosenkosi Yazi from the Eastern Cape; GLU Creations (visual arts) by Garnett Ludick and Mind Flow (music) by Lindile Stenge from the Northern Cape; KZNSA Gallery (visual arts/craft) by Angela Shaw as well as Trulife Creative Studios (performing arts) by Fuzile Macala from KwaZulu-Natal.

 

Applications for the ACT Thuthukisani Programme Cycle 2 opened in April this year. Of the more than 50 applications received from across the 3 provinces, 7 qualifying arts entrepreneurs were chosen from each province. The programme is designed to empower the chosen candidates as they learn business practices, basic economics and how best to implement and execute their chosen projects in a strategic and sustainable way. The goal of the programme is to deliver an income-generating and profitable product within 90 days.

 

Cycle 1 included North West, Limpopo and Mpumalanga. Arts organisations and/or individuals whose core business focus is arts and culture who are based in the remaining provinces namely the Free State, Western Cape and Gauteng, will be able to apply for Cycle 3 later this year.

ACT Interim CEO Jessica Denyschen says: ‘The ACT Thuthukisani Programme is an ACT flagship programme and one of the first new programmes presented to the public in the rollout of our new strategic framework. The modular rollout of the programme gives the ACT a unique opportunity to study the training, outcomes and impact in a significant and focused way, with each new cycle being improved based on research and industry needs. We have a unique opportunity to listen to our audience through this programme, to delve into the nuances of each business and the owner’s mindset, and to make adjustments that will improve the way they do business.’

Tobie Badenhorst, Head of Group Sponsorships and Cause Marketing at Nedbank, says: ‘The Nedbank Arts Affinity through the ACT has supported artists through many different projects over the years. But what we found is that regardless of the artists’ talents, if they don’t have the appropriate business and entrepreneurial skills, they too easily fall by the wayside or really struggle to make ends meet. The Thuthukisani Programme was conceived to address this, and we are excited to witness so many of the artists enrolled in the programme responding so positively to the mentorship and taking charge of their finances, talent and lives in a structured, sustainable way.’

The ACT Thuthukisani Programme open call for the remaining 3 provinces will be announced towards the end of 2022. To keep in touch with the Arts & Culture Trust, please visit the ACT website, follow ACT on Twitter or like the ACT Facebook page.

 

#Actthuthukisani

#supportwhatmatters

 

ENDS

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SUBMITTED BY:  Debra de Souza, debranne@icon.co.za, WhatsApp calls only: 082 8229 478

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The Arts & Culture Trust (ACT) – Over 28 years of arts support

The ACT is South Africa’s premier independent development and arts investment organisation. The primary aim of ACT is to increase the capacity for arts and culture initiatives, and to create sustainable futures, through development and investment in innovative, sustainable projects that make a meaningful contribution to society. Through structured development programmes, ACT provides support to all expressions of arts and culture, including literature, music, visual art, theatre and dance, and the support extends to festivals, community arts initiatives, arts management, arts education and arts administration.

 

ABOUT NEDBANK

In partnership with the ACT, the Nedbank Arts Affinity has donated more than R28 million over the years to support more than 830 arts, culture and heritage development projects countrywide. If you would like to make a difference in the lives of talented young artists in South Africa, simply link your Nedbank Greenbacks to the Arts Affinity and Nedbank will donate money to ACT, at no cost to you. The Arts Affinity currently supports the ACT Thuthukisani Programme and the ACT Tlholo Project. For more information, visit any Nedbank branch, call us on 0860 555 111 or visit nedbankarts.co.za.